Join us for the live, coach-led workshop!
June 11, 2025, 11:30-1:00
Virtual: Zoom details provided after you sign up
Cost: Free (Make-a-Wish donation appreciated)
Please note that this is a 90-minute session so we can deep dive into your strategic foundations!
You’ll need a ChatGPT or other AI tool account for this session. We’ve done our testing in GPT 4.0 (paid)
Join us for a Working Lunch where you’ll get coached through a live, working session to create clarity around your business strategy and messaging, with the help of a powerful (and surprisingly insightful) AI thinking partner.
In this session, you’ll:
Define what your business is really about (beyond what you sell)
Get clear on your core customer and the problems you solve
Explore what makes your business truly different
Start building raw, human messaging that actually sounds like you
Learn how to use AI as a thought partner, not a writer
This isn’t a webinar.
It’s not a lecture.
It’s real work, with real coaching. Built to help you walk out with something useful.
This is the same foundational work I do with across growing and mid-sized businesses.
Before they build big visions or complex strategies, we always start here — with clarity.
Your purpose. Your beliefs. Your core customer. The problems you solve. What makes you different. Whether you’re just getting started or already scaling, this work sets the foundation for everything else.
Perfect for:
Small and mid-sized business owners who want to sharpen how they talk about what they do and build a foundation for their winning strategy
Founders and consultants who are building their brand or repositioning
Anyone starting their strategic journey and craving clarity before execution
Leaders who want to stop spinning and start building with intention
You’ll leave with:
A first draft of your strategic foundation
Messaging that reflects who you are
A process you can use over and over again — for clarity, content, and more
Come with your brain. Leave with clarity. And maybe more than a few aha moments.
Mike is a guide and coach for leadership teams who want to build a great business.
As a teacher, facilitator and coach, he helps leadership teams level up to create healthy, smart and disciplined organizations that achieve their goals (and have fun doing it!).